Another index: With what joy and how much pride employees wear visible signs of membership such as the company logo? Avoid this, perhaps out of shame and fear of unpleasant questions and spiteful comments? They defend their employer in verbal attacks or they sing a lament instead? Disloyal employees like to ally themselves with angry people against their own company. In a complaint, it says, for example: this is nothing! If you knew what we else “and then be blithely chattering internals. Something like this doesn’t! Why is so important for a high loyalty for companies Unengagierte, disloyal employees are the biggest sales Shredder of company. They inhibit its ability to innovate, the organic growth and the future business opportunities. (Chronic) disgruntled employees are not only more often sick, but above all also destructive.
It is estimated the productivity resulting in this way 20 percent and more. And because such employees through their constant whining produce a negative vortex in their environment, the productivity of colleagues who must endure this to an estimated ten percent down. It is bad enough. Worse still is when employees out bad talk about the company and raise thus sales and image loss. Loyal employees in two respects success makers are: first provide their full power in the company and secondly Act positive ambassadors outwards. Which employee loyalty is promoted willingness to the loyalty is different in humans. Fostering loyalty in each case: A strong we-feeling ‘. It developed mainly through affection and trusting cooperation.
And together achieved good results combined with pride in the company. All of this is a thoroughly loyal Then after employees in the form of positive stories out there. A binder of par excellence is the interpersonal communication. Familiarity creates trust and ultimately loyalty. And familiarity, in turn resulting in well-managed, appreciative and attentive interpersonal conversations. When you stand with people face to face, it is much harder to give them the cold shoulder. Loyalty works then best if a company’s values and the personal values of its employees show a high degree of compliance. Fully with a company to identify themselves also means being true to yourself. The author Anne M. Schuller is a management consultant and considered to be the leading expert for loyalty marketing. She has worked over 20 years in senior sales and marketing positions of various service sectors and several awards. The diploma in business administration and eight-time book author is one of the best Business speakers in the German-speaking world. She works as consultant and trainer and has taught at several universities. For her book customer proximity in the boardroom ‘ she was awarded the Book Prize 2008. The elite of the business is among its clientele. Contact: the book on the subject, awarded the Book Prize 2008 in the Executive Suite as you kundenfokussiert employee Orell Fussli, Zurich 2008, 26.50 euro / CHF 44.00 lead Anne M. Schuller customer proximity 255 pages, ISBN: 978-3-280-05282-2